Evolution AB (publ), a Sweden-based company, announces a third US live casino launch. Michigan is going to have its own live casino for the first time in history. On July 22, Evolution takes a big step and opened their 11 live casino studio despite the COVID-19 backlash. The studio was launched once the Michigan gaming control board had approved the proposal.
According to Evolution, Michigan live casino, like the company’s existing studios in New Jersey and Pennsylvania, will provide good facilities. In their statement, Evolution promises to provide a live casino solution. It states: “a state-of-the-art B2B live casino solution for multiple operators wishing to offer world-class live casino gaming to online players on desktop, tablet, and smartphone”.
Evolution’s live table games, including Infinite Blackjack, regular Blackjack, Baccarat, Roulette, and Auto Roulette, are now available to gamers in Michigan. The Group, Evolution, will introduce more live casino games and game shows to the Michigan lineup in the near future.
Evolution AB Growth
The Evolution Gambling Group AB (publ) (“Evolution”) creates, manufactures, distributes, and licenses fully-integrated B2B Live Casino solutions for gaming operators. The group has grown into a renowned B2B provider with over 300 operators as customers since its inception in 2006. In spanning Europe and North America, the company currently employs over 11,000 employees.
The pandemic boosted demand for online casino games, particularly in Asia and the United States. Sweden’s Evolution Gaming Group AB reported a 150 percent increase in first-quarter core earnings, exceeding market expectations.
The company’s quarterly earnings have increased due to increased revenue from casino games.
Evolution AB of Sweden announces a 115 percent increase in second-quarter core earnings. The earning exceeds market expectations, as the epidemic boosts demand for online casino games, notably in the United States. The company expects to increase its earnings by the same percent with the launch of the third US live casino.
The Company’s Attitude toward the project
Evolution’s Commercial Director for North America, Jeff Millar, said: “This is another major landmark in Evolution’s US growth. We are fully committed to the new Michigan market – we launched games from our NetEnt brand with all operators in Michigan at the market opening in January. And we have now become the first provider to launch the US live casino in Michigan. We are delighted to have created such close partnerships with operators in Michigan. And will continue to extend our content offering for this state with further exciting launches over the coming months. Our aim is simple: to excite and entertain players with the best possible choice of world-class gaming and to help operators to maximize their opportunities.”
Millar also emphasizes the casino’s good qualities as he adds: “Our new Michigan studio is one of the biggest and best equipped in the US iGaming market, with room to expand in line with our licensees’ needs. Operators have been greatly impressed with what’s on offer, so much so that we also have several requests to launch dedicated, exclusively branded tables for a number of them, scheduled for later this year.”
